Estimating your keyword’s traffic potential at Google
May 12, 2006 – 6:47 amIf you're new here, you may want to subscribe to my RSS feed. Thanks for visiting!
Google, who is on a rampage announcing new “products”, has announced you can use their Traffic Estimator tool now, whether you have a Google Adwords account or not. People with AdWords have been familiar with this tool for quite some time.
The tool gives you a rough idea of what bidding on keywords does, and it gives you an overall idea of the type of competition you might face on a keyword. If you couple your research with Google Trends, it can give you some idea of the volume and the direction of a search term.
The tools can’t hurt, but they’re really nothing new or that exciting. It’s getting typical for Google to launch these thin web apps, and to sit back and see what comes of them. I’d love to see how well Google would do if they actually had to charge money for a product. In any event, the uses of these tools is free, so they’re well worth the money.
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