Google is big on quality these days. In fact, that’s all they talk about. At long last, Google mouthpiece Matt Cutts has released the fact that Google has made serious changes to their PageRank system, which are severely impacting the number of indexed pages people have in Google. Google has instituted some sort of system which now determines which backlinks are “quality’ and which ones aren’t. To me this represents a dangerous mis-step in Google’s policies.

Google should have some sort of impartiality in order to appear fair to the public. It seems with these latest updates to their ranking algo, they get to decide solely what’s considered quality and if a site is not ‘worthy’, it won’t even be included in the results! Google has lost all sense of comprehensiveness, and just conceded the search engine wars to other parties if this is actually their attitude.

Well for most, making “quality pages” ought to be enough. Since there’s no other guidance from Google except for specific propraganda, I plan on taking an impartial viewpoint until all of the changes play themselves out.