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RSS – are the masses ready for it?

by Darren

Main man Aaron Brazell says People don’t want the stinkin’ RSS, in large part because they don’t understand it. He has a point. I guess I view RSS as being easy because it’s easy to me. But we all know that things that may be easy to someone in a technical field is not so simple to regular people who don’t work on computers for a living. Those are the people who have to be reached in order to make RSS even more accessible.

My man Gomer from Interwebmarketing makes a good point about his personal experience showing people RSS. They’re impressed with it, but they dont show a tendency to run right out and get it. He suggest Yahoo take the lead and use the mass media to educate consumers. Undoubtedly, that’s a great solution.

If all the major web companies teamed up to educate people on RSS you could have a seminal change. This would be an event where e-mail could be left in the dust, once and for all. RSS with many more robust features could become the standard. But this would take a lot of money, co-operation, and effort to achieve. I don’t think anyone is committed enough to consider the idea yet.

Anyways, it’s an interesting discussion and one that deserves more follow up. In order for blogs and Web 2.0 to evolve anymore, more people need to be hipped to RSS.