Fast indexing from Google lately

September 12, 2006 – 6:36 pm

If you're new here, you may want to subscribe to my RSS feed. Thanks for visiting!

Google has been extremely quick to index pages lately, IMHO. I’ve been seeing the trend for a number of weeks, and it doesn’t appear to be slowing down at all. That’s a lot like Google was in 2004, when life was good in Google.

Google knows that freshness and comprehensiveness are important if they’re to maintain their lead in the search engine wars, and many of the techniques they’ve introduced in the last few months to “fight spam” don’t serve to help new sites get found.

But if they spend too much time not indexing pages, then it’s extremely likely they’ll fall behind to a company that’s more aggressive. Consider how Yahoo’s SiteExplorer has completely surpassed Google when it comes to site exploration tools for webmasters.

Google’s search is also extremely vulnerable, especially if they continue to show a bias towards old pages. If social bookmarking sites ever harness more power, they could threaten the very existence of Google.

If you enjoyed this post, subscribe to the Web's Best RSS feed!. See if your website's meta tags are optimized