Archive for the ‘SEM’ Category
Wednesday, July 11th, 2007
When you look at the primary maintenance you'll have to do with most websites, it can be broken down into a few basic categories. One of the biggest chores you'll find is keeping on top of your outgoing links. As the years pass, many of the websites you ...
Posted in SEM | No Comments »
Tuesday, June 12th, 2007
SMO is a fun buzzword that's making the rounds, but the practice seems very limited in what it can actually accomplish. When I say that, keep in mind, I'm speaking specifically about the type of person who reads "Digg" and how they relate to your website. If you ...
Posted in SEM | No Comments »
Monday, June 11th, 2007
Even careful webmasters make plenty of errors. I do my best to avoid errors, but I can't. I find typos, mis-spellings and the like. All in all, it convinces me to try and be as thorough as I can the first time, because you may not revisit ...
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Friday, April 6th, 2007
SEOs tend to be selfish louts. I say this after years of experience dealing with the crowd. They often try and hang on to their links, even though they'd be better off being generous. Why? Because outgoing links have a number of benefits, like these:
Outgoing links ...
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Tuesday, April 3rd, 2007
If you hang around certain online venues long enough, you'll end up directly confronting a bunch of "common sense" wisdom concering SEO. Taken at surface value, it sometimes makes sense, but most of what you'll hear is incomplete, and won't be able to serve as an effective strategy for ...
Posted in SEM | 1 Comment »
Monday, December 18th, 2006
Here's a few SEO posts of note. There have been some decent posts this week that are worth pointing out, and giving a bit of "link love" to. Not surprisingly, a couple are my own.
First, check out SEO Theory by Michael Martinez. A number of his ...
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Friday, December 8th, 2006
Here's a tool that will help you calculate Deep Links to any website. The concept of "Deep Links" to SEO is that the more of them you have, the higher quality your website probably is.
It makes sense. Most links to content will go directly to the interior page. ...
Posted in SEM | No Comments »
Monday, October 2nd, 2006
Search engine marketing (SEM), is a great field, filled with plenty of interesting personalities. The new SEM Interview Series is intended to shine the spotlight on leaders in the field. The format is a unique one I use on several of my blogs. I love to call ...
Posted in SEM | No Comments »
Monday, August 21st, 2006
I rarely ever see anyone talking about this online and it's key. The advantage of operating an online business is the low cost structure. I see more and more companies lately that appear to fly in the face of that wisdom. They start up with large staffs ...
Posted in SEM, Web 2.0 | 2 Comments »
Thursday, August 17th, 2006
Right now, there are two ongoing interview series on the Blog Republic. This is a way for 1) people to learn more about the field and 2) allow the blogger or SEO to gain some exposure.
The SootleDir 6 Question SEO Interview Series is brand new, with only a few ...
Posted in Blogging, SEM | No Comments »
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